If you are preparing to put your house on the market these days, you can’t afford to overlook the details. The market is flooded with options for any qualified buyer — you need to ensure that YOUR house is the most attractive option at the best possible price. Your Real Estate Agent will assist you with pricing. Only he/she knows the pricing criteria for houses similar to yours, in your area, that are receiving bids.

As far as the other things you can do, decluttering and ororganizing always improves home sales. Once that’s complete, you will need to get down to the nitty-gritty of ensuring the best possible first impression.

Clean, Clean, Clean… then Clean Some More

Cleaning is one of those things that you don’t notice if it’s done, but you ALWAYS notice if it isn’t done. You want any potential buyer to see your house as a great “move-in-as-is” option. You do NOT want them to walk from room to room making mental lists of all the things they are going to have to do to make it livable.

If your house is not spotless, that’s the first thing that will occur to them.

Showing a sparkling clean house also indicates a pride in ownership (even if you don’t feel it at the moment) and indicates that other more serious maintenance issues have been handled in a timely fashion. If you have a dirty house, what other (less visible) things have you failed to do to keep the place up?

Kitchens and Baths

These are the two areas where cleaning is the most critical. Any dirt or grime here will be blindingly obvious.

• Clean around fixtures and faucets
• Clean in corners
• Eliminate water stains in Toilets
• Pay attention to outside surface of commode
• Scrub appliances
• Wash down cabinets, cabinet pulls and kick-plates
• Floors must be spotless
• Scrub the edges where floor and objects meet
• Polish sinks and tubs with a dry cloth to remove water spots
• Touch up the paint if you can’t remove dingy areas by cleaning alone

Living Areas

If the living areas aren’t inviting, the potential buyer won’t be able to see themselves being happy living here. Removing all the extra furniture and clutter is the first step, but afterwards you need to get down to scrubbing.

• Clean the carpets, paying particular attention to high-traffic areas
• Clean upholstered pieces
• Dust all surfaces
• Clean all light fixtures
• Any non-carpeted floors should also be spotless
• Clean all mirrors
• Clean the glass on photos and hanging artwork
• Dust any electronics and clean computer/TV displays
• Check the corners for cobwebs

Private Areas

Bedrooms, offices and other “private” areas of the house should be organized and clean. These are the areas that show how the inhabitants of the home “really” live and should reflect a high level of cleanliness, organization and attention to detail.

• Clean and dust all surfaces
• Pay particular attention to mirrors
• Computer and TV screens should sparkle
• Notice the condition of kids’ rooms and toys
• Clean the light fixtures
• Touch up any painted areas (especially important in kids’ rooms)

Pets

If you own pets, the potential buyer should never be able to tell. Animal hair, food bowls and litter pans should be absent during any showing. Placing your animals in an “off-limits” part of the house only tells the potential buyer that there’s some part of the house they are not allowed to see. Kennel the animals during showings or have a family member or friend pet-sit.

“Love me, Love My Pets” is a great way to live, but a lousy approach to selling your home.

Other Issues

Add the highest wattage bulbs permitted in each light fixture. A light, bright room will appear cleaner and it will help you to clean easier. Clean all glass incorporated into furniture until it’s streak-free and sparkling. Pay particular attention to doors and light switches – the areas around handles and switches become less than appealing with normal use.

Windows should be sparkling to let in as much natural light as possible. Even if they are covered with curtains, be sure they are clean inside and out – potential buyers may peek. Blinds need to be clean and dusted. The trim around windows should be clean and dusted.

Get help

Once you live in a house for awhile, some things become virtually invisible to you. Call in a trusted friend to point out things you may not see. Someone who doesn’t live with you will have a fresh set of eyes and will point out issues that a potential buyer will see immediately.

If you don’t have the time (or the desire) to perform a good thorough cleaning job, hire it done. But, make sure the company you hire is bonded, comes highly recommended (ask for references) and knows how to clean in depth – particularly for showing a house to potential buyers.

Even in today’s sluggish market there are some things you can do NOW to help your home sell while the others in your neighborhood or city sit stagnant. The trick is to make YOUR house show better than the others flooding the market. You can even sell your house in a market overwhelmed with foreclosure “deals” by making it speak, in a personal way, to the potential buyer. Below are some great tips to get you started.

Exteriors: First Impressions

Make sure that the first glimpse of your house is a flattering one. From the street to the threshold, everything needs to be properly maintained.

While the yards of other “for sale” homes might look o.k., yours should look perfect. If you don’t have the time or energy to do these tasks yourself, hire in a lawn service. Make sure that the sidewalk and walks are edged, the grass is trimmed and clippings are removed.

Bushes and flowerbeds should be tended and well-manicured. You don’t want your house to look like another project the new buyer will have to tackle – you want it to be something they don’t even have to consider maintaining – because it already looks perfect!

If your trim work or front door needs a fresh coat of paint, do it before you start showing. Ditto for the exterior paint, for power-washing and cleaning out gutters. Anything that isn’t perfect to the first glance needs to be polished until it is. Remember… the longer your house stays on the market, the less attractive it becomes to a buyer.

Put it on the market in the best shape possible to move it quickly.

Interiors

If you haven’t already eliminated all the clutter, do so now. Rent a storage unit if you must, but get rid of the excess. A potential buyer will want to buy a house that will fit their own lifestyle, their own things. If your house is bursting at the seams with your belongings, they will assume it is too small for theirs.

It’s not a conscious thing, it’s just an impression they get. For this reason, it’s important that you:

• Clean out all the closets – Toss anything you no longer need. Donate, sell or gift anything you can. It will make moving easier in the future, will make your house show better now and will improve the quality of your life in between. Remove any seldom-worn or out of season clothes. Leave only enough clothes for the current season and plan to wash often enough to survive with the rest of your outfits in storage or donated. If your closets are overfilled or disorganized, the potential buyer will see them as inadequate — and will apply that same feeling to your entire house.
• Organize the Kitchen – If your kitchen is loaded with stuff, it will appear too small and the cabinets will appear too sparse. If you have dishes, pots/pans, and small appliances that you use rarely or never, get rid of them. They simply aren’t worth the storage space now — or in your new house. Evaluate the things you keep – are they really used, or are they something that you just like the IDEA of having on hand? If they aren’t essential, but you can’t bear to part with them now, pack them up. Put them in the storage unit (in properly labeled boxes with the date you packed them). You may be surprised once you get down to the basics, how much more enjoyable your kitchen is to use. You may decide to donate the boxes from storage before you move without even unsealing them!
• Get Rid of Clutter – Over stuffed bookshelves don’t make you look smart, they make you look disorganized. Too many trinkets displayed make the house look claimed, rather than claimable. Stacks of anything need to go. Evaluate what can be eliminated permanently and what needs to be packed away and shuttled off to the storage unit temporarily.
• The Storage Unit is NOT in Your Garage – The storage unit is an offsite location to hide the spoils of your lifelong holdings. Don’t assume that you can save a few dollars by stacking the boxes in the utility room, attic, basement or garage. You can’t. It will only make the storage areas of the house appear cluttered, which is counter-intuitive to selling a house — especially in a tough market.
• All Storage Areas Should Be Neat, Clean and Understocked – Your linen closet should NOT be stuffed with extra linens, your pantry should not be stacked with open boxes of various types stacked willi-nilly, nor should your bathroom cabinets be filled with toiletries and/or medicines. The linens that are there should be neatly and uniformly folded. Food stocks should be culled and organized — and labels should be forward facing and easy to read. Toiletries and meds should be minimal or non-existent. Be sure to eliminate anything that signals a problem – bug spray, harsh cleaners, drain clog chemicals.
• Don’t Stuff things in Found Spaces - If you have always stored things under your bed or behind clothing in your closet, now is the time to stop. Floors (even under furniture) should be clear and clean. No exceptions. You should also consider weeding out the furniture collection in each room. If there is any crowding, remove the offending pieces. You want the space to appear ample and the furniture to appear a little less than adequate. The potential buyer needs to have the visual space to imagine their things in your rooms. If it’s already too-full, that won’t be possible. Give the extra furniture to other family members, sell it, or donate it to charity. As a last resort, if you simply can’t bear to part with it, haul it to the storage unit.
• Don’t Litter Surfaces with Stuff - Your collections are precious to you, but may not be that special to a potential buyer. Remove them. Surfaces should be clean and clear. Think minimal, zen-centric styles. A fresh vase of flowers, perhaps, but no more. You aren’t decorating to show your personal taste in this house — that’s for the house where you live your life and entertain your friends. THIS house is decorated to allow any potential buyer to be able to imagine themselves living here. That’s impossible if it’s so full of YOUR personality that there is no room left. You need to create a comfortable, vanilla house. The rule of thumb is if you love it, it probably needs to go. Pack it away for your next house, where you get to let your style shine again.

This time we talked about the exteriors, organization and depersonalization. This will take some of your time, but very little money. Your efforts in these areas will push your house well ahead of the competition on the market.

While you work on these, we will start work on another installment of “do-it-yourself” home selling preparation. Be ready, because next time we will get into the more “nitty-gritty” aspects of preparing a house to sell!

This tough real estate market combined with the current economic environment presents a tough challenge for hopeful home sellers today. Let’s face it. Economic times are a bit tougher for most people today than they were a couple of years ago. Proper home staging is more critical than ever in this buyer’s market but the thought of spending thousands to get a home ready for market is out of reach for many sellers today. So how can you best prepare your home for sale in these tight times?

Try these 5 powerful budget friendly tips to tune up your home and sell in this market. Read the rest of this entry »

If you are selling your home follow this simple tip to help your home show its best. Do not use compact florescent light bulbs anywhere in your home.

The problem with a compact florescent bulb is that it does not reach full brightness until it has been on for a short while. So when a buyer steps into a room and flips on the lights everything is initially dark and dull. By the time the bulb is starting to get bright enough the buyer has already moved on to the next room and is left with a bad impression.

A bright home is more inviting and cheerful and more importantly will sell for a higher price.

Do not underestimate the negative effect a dark room has on a buyer. The current market is challenging and you can’t afford to let a sale get away because you were saving a few dollars on electricity.

Always use standard bulbs with the highest wattage that a fixture will allow. Happy selling! Jeff

Download the July-August 2008 Newsletter (in PDF)

Enjoy the all new layout for Johns Creek and Alpharetta Living Local Newsletter.

Check out the “before” and “after” kitchen photos this month, learn more about the current trends in the local real estate market, catch a glimpse of summer fun in the photo of the month and visit Webb Bridge Park in this issue.